
Essential Project Management Skills for Digital Agencies
Master the fundamental project management skills needed to successfully lead digital projects and teams in modern agencies.

The Role of Project Management at Zhive249
Hi there! I’m Waad, and as the project manager at Zhive249, I like to think of my role as part problem-solver, part juggler, and part cheerleader. In a company that blends creativity, tech, and strategy, project management is what keeps everything (and everyone) on track.
Let me walk you through what project management looks like at Zhive249—and share a little story about how it helped save the day.
What Does a Project Manager Do Here?
Strategic Planning
It all starts with turning big, exciting ideas into actionable steps. I create plans that lay out who’s doing what, when it’s due, and how it aligns with what the client wants.
Team Coordination
Our team is a mix of designers, developers, and marketers, each with their unique skills. My job is to make sure everyone’s working together smoothly, like a well-oiled machine.
Client Communication
Keeping clients happy is a big part of my role. I make sure they’re updated, heard, and not left wondering what’s happening.
Resource Management
Time and budgets are limited, but creativity isn’t. My job is to find the balance and ensure we stay on track without compromising quality.
Handling Risks
If you think things always go to plan, you’ve never worked in web development or marketing. I’m here to anticipate problems and handle them before they become full-blown crises.
Tracking Progress
Whether it’s a website launch or a marketing campaign, I keep a close eye on how things are going to make sure we deliver what we promised.
That Time Project Management Saved the Day
Let me share one of my most memorable (and slightly nerve-wracking) experiences.
A client hired us to launch their new e-commerce site just before Black Friday. Two weeks before launch day, the sales team promised the client a new feature—a completely redesigned navigation system. The only problem? No one had told the development team.
Our lead developer was already swamped. The sales rep insisted we couldn’t let the client down, and the account manager was worried about how this might affect our relationship with the client.
It was chaos.
But rather than panic, I smiled (even if I didn’t quite feel it yet) and said, “Let’s figure this out.”
Here’s what I did:
- I gathered everyone for a quick meeting to lay out the challenge and hear their thoughts.
- I broke the task into smaller steps, reassigning priorities so the developer didn’t feel overwhelmed.
- I reached out to the client to explain the situation and set realistic expectations.
- I built a clear, step-by-step plan to get everything done in time.
Slowly, the mood started to shift. The developer, who’d been frustrated at first, began to say, “Okay, this could actually work.” The sales rep, who’d been pacing like crazy, brought the team coffee as a peace offering. Even the account manager relaxed, knowing the client was happy with our transparency.
And guess what? We launched on time, complete with the new navigation system. The client was thrilled, sales went through the roof, and we gained the trust of everyone involved.
The Fun Part
Now, when someone throws an impossible task at me with a ridiculous deadline, the worst thing I’ll say is, “Give me a moment to figure it out.” Honestly, I’ve survived that Black Friday crunch—what’s the worst that could happen?
Why I Love This Job
Coming from a background in dentistry and public health, I’ve learned the value of staying calm under pressure, solving problems creatively, and working with precision. Those skills have served me well here, where I get to help our team turn ideas into real results.
At Zhive249, project management isn’t just about ticking boxes on a to-do list. It’s about creating an environment where everyone feels supported, clients feel heard, and creativity can shine.
Wrapping It Up
At the end of the day, project management is all about building trust, keeping things running smoothly, and making sure everyone walks away happy. And at Zhive249, that’s what we do best.
So, if you’ve got a big idea that needs a little structure (or a lot of it), let’s chat. We’re ready for the challenge—and we’ll even bring the coffee.